Category Archives: Graphic

Rakers Ontwerpt business cards

Well, folowing the business cards of Kristine earlier this week it is now time for my own cards. I wrote a post about the production a while ago and maybe it’s just me, but designing and producing your own business cards is really satisfying. The wordmark has been set using a medium bold Helvetica (24 and 18 pts) and the information beneath it was set using a Bookman Old Style 10 on 12 pts. I have to be honest… The cards were long finished, but I haven’t had the time to take some decent pictures of them. Untill I shot Kristine’s that is!  Go click below and enjoy.

Mirror, mirror on the wall…

Just finished a very small and quick assignment for a relative. People who just graduated (or maybe also years after) will recognise the situation where a family member asks you to ‘design a pretty *fill in what you do best*’. The few times I did that before taught me to stay away from situations like this, but this one needed to be done… The relative has her own beauty salon with pedicure at home. Here business had two different fonts, 4 different font styles and the complete colour spectrum was present. It was literally screaming for a redesign. And so I did. Just click on the image below to see more.

Business cards Kristine Lambertz

Because she is just running a small business the number of prints was also very low. Because of that I decided to try out an online business card printer called Moocards. I must say that they did a really nice job. You can either upload your own designs (like I did) or use some standard templates. The fonts are not really complete as I heard they use some faux bold for their bold typefaces. Too bad, but as long as you used your own designs there is nothing wrong with it!

Golden Treasure

Searching through my works to post up on this website I stumbled upon the cover I designed a few years ago for the first EP by the Golden Receivers! I am still really proud of my very first, mass produced album cover. The band are friends of mine and I am glad they came to me for the design. They are now working on a third EP which should be released very soon. I already listened to the songs and they are completely different, but in a very good way (for the connoiseurs; more in the direction of ‘Explosions in the Sky‘). Longer songs with more dynamics and less vocals. Click below to go directly to the page or navigate your way through the menu above.

Album cover - Golden Receivers

PS: I also added some package shots to the Travelogue “Ich Hab’s”. You can now check out the complete movie and view the box it comes in.

Design Proces – Rooswinkel financiële diensten

Building proces

My latest assignment for a corporate identity was for Marloes Rooswinkel. She was going to start her own business with financial services. She will be providing people with insurance, loans and pensions.  This post will explain the design proces I followed with her and ending the whole story with some conclusions. This really worked well!

Marloes Rooswinkel and I had a first meeting in which we discussed the following 5 keywords:

  • Brand – User experience
  • Customer – Transmitter
  • User – Receiver
  • Information – Content
  • Design

Customer and User communicate with each other and the Information and Design are your restrictions or boundaries.

First, I had no knowledge of the types of services she offers. This will often occur and as a designer you have to dive in to it to some extent. To get  more feeling with the design, but also to understand the customer or the user of the product (in this case the website). Continue reading Design Proces — Rooswinkel financiële diensten