Branding Quartet

client: School assignment (2007)

materials: Adobe Illustrator CS4

assignment: Create a quartet with at least six sets of four cards.

The trick was to find a subject that can be divided twice. Branding color’s can be divided like that. First some colors and then for every color four companies.  I used the base colors yellow, orange, red, blue, green and purple. This example shows the quartet for ‘Green’ and it’s cards. The backside of the whole pack is covered with all the different logo’s of the companies in gray tones.

Branding Quartet