Working class hero

Jeez, building this portfolio takes a lot more time then I thought. Currently I am bussy exporting and uploading various movies onto my YouTube account. If there is one thing I learned during my study, it is that exporting or rendering movies always takes you thrice the time you thought it would. Something goes wrong, … Read moreWorking class hero

Tools of the trade (pt .1)

Ricoh SLX 500

Some of you might know I have a fondness for analogue photography and the corresponding cameras. Sure, shooting some pictures digital is a lot quicker and most of the time easier too. I also own a digital SLR, but sometimes it’s just so much more relaxing to shoot something analogue. Over the years I collected a few. Some standard 35 mm film but also some that need a roll of 120 film. I don’t really have a preference for a type of film, but sometimes medium format’s large negatives make for cleaner and clearer pictures.

It all started with a Ricoh SLX 500 that I found in my parents attic (this is the standard procedure I think, haha) in 2004. It was a nice set all snugly kept away in a special carrying case. The set consisted of

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Design Proces – Rooswinkel financiële diensten

Building proces

My latest assignment for a corporate identity was for Marloes Rooswinkel. She was going to start her own business with financial services. She will be providing people with insurance, loans and pensions.  This post will explain the design proces I followed with her and ending the whole story with some conclusions. This really worked well!

Marloes Rooswinkel and I had a first meeting in which we discussed the following 5 keywords:

  • Brand – User experience
  • Customer – Transmitter
  • User – Receiver
  • Information – Content
  • Design

Customer and User communicate with each other and the Information and Design are your restrictions or boundaries.

First, I had no knowledge of the types of services she offers. This will often occur and as a designer you have to dive in to it to some extent. To get  more feeling with the design, but also to understand the customer or the user of the product (in this case the website).

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Update in Photography

Took some time, but the first three galleries are online in my Photography section. Skipping through all those pictures makes me want to get bussy with it again. Especially the pinhole photo’s. I might have an exposition coming up that might require some pinhole photo’s. I’ll see to that anyway, because man do I love … Read moreUpdate in Photography